{"id":29317,"date":"2025-07-18T09:42:02","date_gmt":"2025-07-18T07:42:02","guid":{"rendered":"https:\/\/blog.ptvlogistics.com\/bez-kategorii\/ptv-logistics-interviewed-in-the-magazine-supply-chain-effect\/"},"modified":"2025-09-10T14:26:49","modified_gmt":"2025-09-10T12:26:49","slug":"ptv-logistics-wywiad-w-magazynie-supply-chain-effect","status":"publish","type":"post","link":"https:\/\/blog.ptvlogistics.com\/pl\/green-logistics-pl\/ptv-logistics-wywiad-w-magazynie-supply-chain-effect\/","title":{"rendered":"Wyznaczaj\u0105c \u015bmia\u0142y kurs ku inteligentniejszej logistyce \u2013 publikacja w magazynie Supply Chain Effect"},"content":{"rendered":"

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“Inteligentne rozwi\u0105zania IT to najszybszy spos\u00f3b na ograniczenie emisji z transportu”<\/span><\/span>\u00a0<\/span><\/h1>\n<\/blockquote>\n

 <\/p>\n

Od nieco ponad sze\u015bciu miesi\u0119cy Lars Persson odpowiada za dzia\u0142alno\u015b\u0107 PTV Logistics w regionie nordyckim i w Wielkiej Brytanii \u2013 szybko rozwijaj\u0105cej si\u0119 firmy, kt\u00f3ra tworzy oprogramowanie do optymalizacji tras, planowania i realizacji transportu. Wcze\u015bniej przez d\u0142ugi czas pracowa\u0142 w bran\u017cy oprogramowania logistycznego, m.in. jako Dyrektor Sprzeda\u017cy w Consafe Logistics oraz w Descartes Systems w Europie.<\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text css=””]\u201eTo niesamowicie ekscytuj\u0105ce ponownie pracowa\u0107 z rozwi\u0105zaniami do optymalizacji tras, poniewa\u017c maj\u0105 one tak namacalny wp\u0142yw na efektywno\u015b\u0107 i zr\u00f3wnowa\u017cony rozw\u00f3j firm\u201d \u2013 m\u00f3wi Lars Persson, kt\u00f3rego pe\u0142ny tytu\u0142 to obecnie VP Sales and Operations Nordics and UK, PTV Logistics. <\/span><\/p>\n

W nowej roli jego zadaniem jest budowanie organizacji i sprzeda\u017c rozwi\u0105za\u0144 PTV Logistics do optymalizacji i planowania tras, monitorowania transportu w czasie rzeczywistym oraz zarz\u0105dzania dostawami. Rozwi\u0105za\u0144, na kt\u00f3re popyt stale ro\u015bnie.<\/span><\/p>\n

\u201ePTV Logistics ma w rzeczywisto\u015bci czterdzie\u015bci lat do\u015bwiadczenia w optymalizacji, planowaniu i realizacji transportu. Obecnie oferujemy platform\u0119 programow\u0105 z rozwi\u0105zaniami zar\u00f3wno do codziennego planowania operacyjnego tras, jak i do d\u0142ugoterminowego planowania taktycznego i strategicznego\u201d \u2013 wyja\u015bnia Lars, wspominaj\u0105c, \u017ce firma ma wielu znanych klient\u00f3w, w tym Unilever oraz du\u017cych przewo\u017anik\u00f3w, takich jak DHL, Schenker czy CEVA Logistics.<\/span><\/p>\n

Rynek oprogramowania do optymalizacji tras mocno ur\u00f3s\u0142 w ostatnich latach z powodu rosn\u0105cych koszt\u00f3w paliwa oraz nacisku na lepsz\u0105 obs\u0142ug\u0119 klienta i zr\u00f3wnowa\u017cony rozw\u00f3j. Wed\u0142ug r\u00f3\u017cnych raport\u00f3w bran\u017cowych (m.in. Gartner, Mordor, Statista) roczna stopa wzrostu wynosi obecnie od 15 do 20 procent. <\/span><\/p>\n

Przyspieszenie wzrostu w krajach nordyckich i w Wielkiej Brytanii<\/strong><\/h2>\n

Do tej pory PTV Logistics by\u0142a do\u015b\u0107 anonimowa na rynkach nordyckim i brytyjskim. Teraz to si\u0119 zmieni. Kiedy Lars obj\u0105\u0142 stanowisko w pa\u017adzierniku ubieg\u0142ego roku, rozpocz\u0119to prace nad budowaniem organizacji, kt\u00f3ra b\u0119dzie pracowa\u0107 nad zwi\u0119kszeniem rozpoznawalno\u015bci firmy i nap\u0119dzaniem sprzeda\u017cy na rynkach regionalnych.<\/span><\/p>\n

\u201eNaszym celem jest wzrost o oko\u0142o 20\u201330 procent rocznie na rynkach nordyckim i brytyjskim. Zapotrzebowanie na tego typu oprogramowanie jest wysokie, a dotychczas nie byli\u015bmy zbyt aktywni ani w regionie nordyckim, ani w Wielkiej Brytanii. Dlatego spodziewajcie si\u0119, \u017ce w ci\u0105gu kilku lat podwoimy nasze obroty\u201d \u2013 m\u00f3wi Lars z u\u015bmiechem.<\/span><\/p>\n

<\/h2>\n

Koszty, czas i zr\u00f3wnowa\u017cony rozw\u00f3j<\/span><\/span><\/strong><\/h2>\n

Popyt nap\u0119dza rosn\u0105ce znaczenie zr\u00f3wnowa\u017conego rozwoju w biznesie. Lars zwraca jednak uwag\u0119, \u017ce szybko rosn\u0105ce zainteresowanie optymalizacj\u0105 tras dotyczy przede wszystkim redukcji koszt\u00f3w i czasu.<\/span><\/p>\n

\u201eWci\u0105\u017c chodzi tu g\u0142\u00f3wnie o zwi\u0119kszenie efektywno\u015bci kosztowej i precyzji dostaw. Zr\u00f3wnowa\u017cony rozw\u00f3j jest r\u00f3wnie\u017c wa\u017cny dla naszych klient\u00f3w, ale to raczej dodatkowy efekt korzystania z oprogramowania do optymalizacji tras. Jednak bior\u0105c pod uwag\u0119, \u017ce elektryfikacja systemu transportowego zajmie du\u017co czasu, zw\u0142aszcza w przypadku ci\u0119\u017cszych pojazd\u00f3w ci\u0119\u017carowych, inteligentne rozwi\u0105zania IT s\u0105 by\u0107 mo\u017ce najszybszym sposobem na ograniczenie wp\u0142ywu transportu na klimat.\u201d<\/span><\/p>\n

<\/h2>\n

Siedem milion\u00f3w drzew rocznie<\/span><\/span><\/strong><\/h2>\n

Jednak w niekt\u00f3rych bran\u017cach i sektorach argument zr\u00f3wnowa\u017conego rozwoju jest szczeg\u00f3lnie silny. Na przyk\u0142ad w handlu internetowym z konsumentami, w transporcie publicznym oraz w du\u017cych <\/span>firmach, kt\u00f3re postawi\u0142y sobie ambitne cele redukcji wp\u0142ywu na klimat. W komunikacji marketingowej PTV Logistics podkre\u015bla si\u0119, \u017ce oprogramowanie firmy tworzy korzy\u015b\u0107 dla \u015brodowiska r\u00f3wnowa\u017cn\u0105 zdolno\u015bci siedmiu milion\u00f3w drzew do poch\u0142aniania CO\u2082 rocznie. <\/span><\/span> <\/span><\/span><\/p>\n

\u201eWidzimy, \u017ce kwestie zwi\u0105zane ze zr\u00f3wnowa\u017conym rozwojem nadal zyskuj\u0105 na znaczeniu. Dlatego cz\u0119sto podkre\u015blamy znaczenie naszych rozwi\u0105za\u0144 dla klimatu. Nasze rozwi\u0105zanie do optymalizacji tras jest u\u017cywane co roku do usprawniania miliarda kilometr\u00f3w transportu drogowego, co w przybli\u017ceniu odpowiada siedmiu milionom nowych drzew w korzy\u015bciach klimatycznych ka\u017cdego roku\u201d \u2013 m\u00f3wi Lars, wspominaj\u0105c, \u017ce CEO PTV Logistics, Steven de Schrijver, jest osobi\u015bcie mocno zaanga\u017cowany w kwestie zr\u00f3wnowa\u017conego rozwoju.<\/span><\/span><\/p>\n

Dostosowanie do transportu elektrycznego<\/span><\/span><\/strong><\/h2>\n

Elektryfikacja system\u00f3w transportowych to fakt, cho\u0107 zajmie to czas. Aby sprosta\u0107 temu rozwojowi, PTV Logistics ju\u017c dostosowa\u0142a swoje rozwi\u0105zania r\u00f3wnie\u017c do planowania tras transport\u00f3w elektrycznych.<\/span><\/p>\n

\u201eZaszli\u015bmy ju\u017c do\u015b\u0107 daleko, je\u015bli chodzi o optymalizacj\u0119 tras pojazd\u00f3w elektrycznych \u2013 od dostawczak\u00f3w po ci\u0119\u017car\u00f3wki. Widzimy, \u017ce dostawy paczek pojazdami elektrycznymi dobrze sprawdzaj\u0105 si\u0119 na terenach g\u0119sto zaludnionych, jednak minie sporo czasu, zanim zobaczymy powszechne wykorzystanie zelektryfikowanego transportu ci\u0119\u017ckiego, poniewa\u017c wymaga to bardziej rozwini\u0119tej infrastruktury. Og\u00f3lnie rzecz bior\u0105c, optymalizacja transportu elektrycznego jest bardziej z\u0142o\u017cona, poniewa\u017c wp\u0142ywa na ni\u0105 znacznie wi\u0119cej parametr\u00f3w ni\u017c w przypadku tradycyjnego transportu spalinowego\u201d \u2013 m\u00f3wi Lars, wspominaj\u0105c, \u017ce czynniki takie jak styl jazdy, pogoda, nawierzchnia drogi czy infrastruktura \u0142adowania znacz\u0105co zwi\u0119kszaj\u0105 wyzwania zwi\u0105zane z planowaniem transportu elektrycznego.<\/span><\/p>\n

<\/h2>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_cta h2=”” shape=”square” style=”flat” color=”black” add_button=”bottom” btn_title=”Dowiedz si\u0119 wi\u0119cej” btn_style=”flat” btn_shape=”square” btn_color=”white” css=”” btn_link=”url:https%3A%2F%2Fwww.ptvlogistics.com%2Fpl|target:_blank”]<\/p>\n

Zwi\u0119ksz efektywno\u015b\u0107. Ogranicz emisje. Rozwijaj si\u0119 bez obaw.<\/h2>\n

Zobacz, jak wiod\u0105ce firmy wykorzystuj\u0105 PTV Logistics do transformacji swoich operacji transportowych.
\n[\/vc_cta][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text css=””]<\/p>\n

Powi\u0105zane produkty<\/h2>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/3″][vc_cta h2=”PTV OptiFlow” shape=”square” style=”custom” add_button=”bottom” btn_title=”Learn more” css=”” el_class=”product-teaser” btn_link=”url:https%3A%2F%2Fwww.ptvlogistics.com%2Fen%2Fproducts%2Fptv-optiflow|target:_blank”]Automated cloud-based route optimization software that unlocks the full potential of vehicle fleets.<\/span>[\/vc_cta][vc_cta h2=”PTV Map&Guide” shape=”square” style=”custom” add_button=”bottom” btn_title=”Learn more” el_class=”product-teaser” btn_link=”url:https%3A%2F%2Fwww.myptv.com%2Fen%2Flogistics-software%2Fptv-mapandguide|target:_blank”]Efficient truck route planning and transport cost calculation.<\/span>[\/vc_cta][\/vc_column][vc_column width=”1\/3″][vc_cta h2=”PTV Navigator” shape=”square” style=”custom” add_button=”bottom” btn_title=”Learn more” el_class=”product-teaser” btn_link=”url:https%3A%2F%2Fwww.myptv.com%2Fen%2Fproducts%2Fptv-navigator|target:_blank”]Truck navigation with up-to-date maps and traffic data.<\/span>[\/vc_cta][vc_cta h2=”PTV Axylog” shape=”square” style=”custom” add_button=”bottom” btn_title=”Learn more” el_class=”product-teaser” btn_link=”url:https%3A%2F%2Fwww.myptv.com%2Fen%2Flogistics-software%2Fptv-axylog|target:_blank”]Cloud platform to track and manage transports in real-time: transport visibility<\/span>[\/vc_cta][\/vc_column][vc_column width=”1\/3″][vc_cta h2=”PTV Developer” shape=”square” style=”custom” add_button=”bottom” btn_title=”Learn more” el_class=”product-teaser” btn_link=”url:https%3A%2F%2Fdeveloper.myptv.com%2Fen|target:_blank”]Scalable developer APIs for integrated route optimization, map visualization, geocoding, routing and more.<\/span>[\/vc_cta][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

Interview first published in the Swedish magazine Supply Chain Effect issue 2, 2025. Text and interview done by Stefan Karl\u00f6f. […]<\/p>\n

Read More<\/a><\/p>\n","protected":false},"author":117,"featured_media":28692,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8307],"tags":[],"class_list":["post-29317","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-green-logistics-pl"],"yoast_head":"\nArtyku\u0142 specjalny: PTV Logistics w magazynie Supply Chain Effect| PTV Logistics Blog<\/title>\n<meta name=\"description\" content=\"Dowiedz si\u0119, jak PTV Logistics wykorzystuje inteligentne planowanie tras, aby ogranicza\u0107 emisje i zwi\u0119ksza\u0107 efektywno\u015b\u0107 - publikacja w magazynie Supply Chain Effect.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.ptvlogistics.com\/pl\/green-logistics-pl\/ptv-logistics-wywiad-w-magazynie-supply-chain-effect\/\" \/>\n<meta property=\"og:locale\" content=\"pl_PL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Artyku\u0142 specjalny: PTV Logistics w magazynie Supply Chain Effect| PTV Logistics Blog\" \/>\n<meta property=\"og:description\" content=\"Dowiedz si\u0119, jak PTV Logistics wykorzystuje inteligentne planowanie tras, aby ogranicza\u0107 emisje i zwi\u0119ksza\u0107 efektywno\u015b\u0107 - 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